Job Seekers using Social-Networking Sites for Employment

Twiiter can be a best friend for both the applicant and the organizations looking for qualified candidates by using the job search engines to match potential people to companies using the software TwitJobSearch and TweetDeck(nytimes).  A man named Doug winfield used social-networking in Seattle after losing his job and broadened his horizons with the "Long Tail", by joining a Social Media Club of Seattle where he made great connections; and this led to him creating a Facebook site that had ads to reach other companies embedding keywords into his Facebook page for these businesses to advertise (http;//money.cnn.com/2010/02/26/news/economy/hired_facebook/index.htm).  This helped him to be able to get interviews after two years without a job and it only cost him a $170.00 dollars.  He stated that when he was in the social networking site in Seattle that so many of the other users resumes were so similiar to his is why he created this campaign on facebook to stand out of the crowd and he ended up landing a job in a New York based company as a vice-president  to communicate new ways to current and potential new customers. (money-cnn).