Monday, March 22, 2010

Digital Convergence Part 2

I have "Apples iPhone" and; I can market my company by keeping track of orders, scan products that I sell at trade shows, availability of my inventory, emails, and fax purchase orders all from my iPhone.  Another product innovation that is in the prototype by "Otellini is Push 2 TV, adapter developed by Netgear that uses Intel's Wireless Display technology to wirelessly connect laptops with TVs so users can watch high-definition videos and other content"(http://www.macworld.com/article/145480/2010/01/otellini_ces.html).  This new device will also help movie and some music videos from being pirated off the internet because the Push 2 TV adapter has a chip installed to protect from copyright infringement on some of the discs that the entertainment industry has in place (http://www.macworld.com/article/145480/2010/01/otellini_ces.html).  I have a online subscription to the "Washington Post Newspaper" online in which enables me to find out more political information than CNN can provide me with on cable television.  I believe that the internet has really helped save most of the large newspapers outlets, but unfortunately, not the small home-town newspapers.  Consumers all over the world with the use of the technology with Digital Convergence can use one device to conduct what ever behavioral activities they chose to do; and this helps all niches of online and offline organizational entities (Red Cross, Unicef, Borders Books, Amazon.com, and even online college education), to help all economies of the globe to connect to each other and this is part of the horizontal line of the "Long Tail," of democracy.

Digital Convergence

Digital Convergence came about with the Internet Age of the early to mid 1990's, when people wanted faster-easier and single devices to use (such as cellphones).  Over the last twenty years more industries have been meeting this niche ("Long Tail") for e'commerce such as: telephone companies; Electronic manufactures (televisions, "xBox," computers, and handheld devices...); music and movie studios; software engineering industries like "EA Sports," for gaming, applications for personal computers and; social-networking sites. In the past year everyone in the United states had to go to digital television mandated by the FCCC, and this either led the consumer to upgrade their old television sets (analog), to buying a digital flat screen television or to purchase a digital converter box for the old analog television's to work.  The FCCC stated this would free up more space because of the demand for more cable TV channels coming online (CNN-Money).  Digital Convergence has enabled the world to be able to use single digital devices to take pictures, talk to someone on the phone, download APPS, scanning, and recieving faxes right off their cell phones, PC's, and PDA's...(http://en.wikipedia.org/wiki/Digital_convergence). As  a consumer I can use a computerized mobile reading pad to either read the newspapers or an online textbook for my college courses.  Apple has recently came out this past month with the "Apple iPad," which will have a huge impact on the newspaper industry and their advertisers' too, because people can use the "Apple iPad," to reach newspapers in a larger handheld device around 10" (http://www.guardian.couk/media/pda/2010/jan/28/can-apple-ipad-save-newspapers-print).

The consumer can also use the "Apple iPad" to have several articles on the tablet to review at one time (http://media/pda/2010/jan/28/can-apple-ipad-save-newspapers-print).  Another device that came out before the "Apple iPad" is the "Microsoft's Courier Digital Journal" that opens up like a small book which is the picture above this blog; and you have two viewing windows left-to-right to have better visual abilities than a single window device (http;//www.engadget.com/2010/03/05/microsofts-courier-digital-journal-exclusive-pictures...). 

Corporations can use the internet with Digital Convergence to have board or sales meetings from NYC to Tokyo, without ever having to leave their corporate locations with the use of video conferencing software.  This saves organizations' tons of money because of the costs of travel around the Earth in our global economy.